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Summercliff creative marketing

Pump App to Win Fuel

Petrolina

Summercliff advertising agency
Automotive

Petrolina+ gets all Pumped up!


Petrolina logo

SCOPE

Petrolina raised awareness for its new Platinum+ fuel in order to strengthen its brand.

STRATEGY

For the purposes of the promotion, Summercliff developed a custom Facebook application “Spin & Win”, inviting Petrolina’s fans to take part in the contest for the chance to win fuel vouchers.

IMPLEMENTATION

Fans could participate in the competition and Spin the 3 slot reels to match 3 identical Petrolina logos in order to Win a fuel voucher worth €10 or €25. They also entered the big draw for the chance of winning a fuel voucher worth €100.

Summercliff was responsible for this fun application from concept to completion including graphics, development and implementation.

SPREAD

Social Media Presence
Facebook Apps