loading
On Line, Off Line, Below the Line, Above the Line.
There is No Line!
Summercliff creative marketing

Housing Loan App

Hellenic Bank

Summercliff advertising agency
Banking

Housing Loan at 3% App


SCOPE

Hellenic Bank in collaboration with Pandora Ogilvy Cyprus and Summercliff, created a custom-made application for its Facebook Page entitled "Mortgage Loans with an interest rate of 3.00%."

IMPLEMENTATION

The application’s main purpose was to invite Cyprus based Facebook users who were interested in acquiring a mortgage loan to register their details. Before going ahead with the submission of the data, interested parties were invited to confirm their contact information and details.

STRATEGY

After registration was completed, all the expressions of interest filed via the Facebook application were communicated to the bank which arranged to contact the potential applicants.

 

SPREAD