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On Line, Off Line, Below the Line, Above the Line.
There is No Line!
Summercliff creative marketing

Zita Dairies

Summercliff advertising agency
FMCG
Food and Restaurants

A new generation of power yogurts by Zita Dairies!


A new generation of Protein Yogurts were launched in the Cyprus market.

SCOPE
The famous brand behind the best-selling Greek yogurt, Zita wanted to create awareness about its new products aiming to reach health and exercise conscious individuals. The goals was to create further awareness about the Zita Protein 21, promote and inform about its flavours, nutritional information and benefits and establish a leading market share.

STRATEGY
A powerful and striking brand identity was to be created and established, across all channels of communication!

IMPLEMENTATION
Working across all channels, Online, Offline, Above the Line, Below the Line, Summercliff created the TV commercials in-house, print ads, radio ads, print ads, Google Ads and Social Media Ads. The account of Zita Dairies is being hosted on our own propriety platform www.berry.social where all the magic happens!

SPREAD

TV and Video Ads
Campaigns
Digital Campaigns
Google Ads
Radio Ads
Landing Pages
Print Ads
Print Work